Atherton, Woodside and Hillsborough Interior Designer

Niche Interiors is an award-winning luxury interior design firm led by Jennifer Jones specializing in designing estate properties in Atherton, California and throughout the San Francisco Peninsula. We provide full-service interior design for new construction, major renovations and high-end furnishing projects, with a strong attention to detail and turnkey project management. Niche Interiors has appeared on the Luxe Gold List multiple times and recently received a LUXE RED Award for a residential renovation in San Francisco with William Duff Architects in 2025. Our work has been featured in Architectural Digest, Elle Decor, House Beautiful and the Wall Street Journal.

woodside estate with interior design by niche interiors

Full-Service Interior Design for Peninsula Estates

Atherton, Woodside, and Hillsborough hold some of the Bay Area’s most significant residential architecture — expansive lots, deep landscaping, and homes built for privacy as much as beauty. Over nearly two decades, our design team has completed multiple luxury homes throughout Atherton and Woodside ranging from contemporary new construction to extensive renovations of traditional homes. Each project has asked something different of us: honoring a 1920’s Atherton home while incorporating the family’s contemporary style, grounding a Woodside estate in the meadow-and-oak landscape while layering in bold color and global design, and bringing a warm, organic California modern feel to a Hillsborough home. We specialize in full-service luxury residential design for Atherton and Woodside estates, covering architectural millwork and built-ins, architectural coordination, custom cabinetry, bespoke furniture design, lighting, art consultation, and complete procurement and installation management. Our design team has collaborated on multi-year renovations and ground-up projects with award-winning Bay Area architects such as Feldman Architecture, Lundberg Design, Obata Noblin Office and William Duff Architects, ranging from $10 million – 50 million construction budgets. Design Director Stephanie Paul has worked closely with Richard Beard Architects, Aleck Wilson Architects and Charlie Barnett Associates during her tenure at the Wiseman Group.

luxury Atherton home renovation by niche interiors

Designing for Atherton, Woodside & Hillsborough

The architecture across these three towns ranges from 1920’s traditional and Tudor-influenced estates to contemporary, architect-driven new construction with clean horizontal lines. Instead of bringing a single signature look to a project — our interior designers calibrate to the house, the land, and the family living in it. What stays consistent is scale: these are large homes, often on multi-acre lots, and the work spans everything from formal living and dining rooms to media rooms, wine cellars, and guest and pool houses. Our portfolio of work spans transitional, contemporary and modern design styles.

ground up modern luxury home in hillsborough with interior design by niche interiors

A Streamlined Process for Founders and CEOs

Many of our Peninsula clients are Founders, Venture Capitalists and C-suite executives with little bandwidth to manage a design process on top of running a company. We built our workflow around that reality — a single point of contact, clear decision points instead of open-ended back-and-forth, and a team that manages architects, contractors, and vendors directly. Our estate work spans homes ranging from 7,000 square feet to 20,000 square feet. The scale of multi-year construction projects requires a full-service interior design firm that manages all details seamlessly. Niche Interiors is positioned to be your design partner not just for one estate, but across your entire real estate portfolio. Dozens of glowing testimonials from our clients and over 90 5 star online reviews from Google and Houzz combined, Niche Interiors is one of the most highly rated luxury interior designers in Silicon Valley.

Case Studies

The following projects reflect the range of estate work that Niche Interiors has completed across Atherton, Woodside, and Hillsborough — from ground-up new construction to full-scale renovations of existing homes. Each project involved close collaboration with the architect and general contractor from early planning through final installation. Niche Interiors’ scope included fixture and finish selection, detailed construction drawings, custom furniture and millwork, alongside white-glove procurement and full-service installation.

woodside renovation by top rated interior designer niche interiors

Woodside Estate

A 1925 home reimagined for a growing family

Sited in the quintessential California landscape of meadow and oaks, this house underwent a major renovation to create a functional family home for contemporary living. Andrew Mann Architecture transformed the dark living room with a new window wall that brings in ample natural light and provides a strong indoor-outdoor connection. Our sophisticated clients were drawn to traditional details, global design influences and saturated color. Our interior designers incorporated each of these elements in an intentional way, with the goal of creating a luxurious Woodside home that was distinctive, layered and that felt collected over time.

Architect: Andrew Mann

General Contractor: Peninsula Custom Homes

Lighting Designer: Anna Kondolf

View the Woodside Estate project →

Dramatic lacquered foyer in Woodside home by interior designers at niche interiors

Testimonial from Homeowner

“They really spoiled me. It was my first large-scale construction project, and working with the Niche Interiors team was relaxed yet professional. We all worked so well together.”

full scale renovation of woodside home with interior design by niche interiors

Testimonial from the Architect

“Niche Interiors was a great partner on a recently completed whole-house renovation in Woodside, California. They were creative and responsive to the homeowners as well as to the design and construction team. Their interior design work compliments the architecture in a way that enlivens and enriches the spaces. The resulting harmony is stunning and we are very pleased with the final product, as are the homeowners. Also, high marks for communication and coordination efforts.” – Andrew Mann Architecture

high-end Atherton home blending traditional and contemporary styles

Classic Atherton Home

Merging traditional architecture with contemporary interiors

Our longtime clients engaged Niche Interiors to help reimagine their traditional home in Atherton to better suit their contemporary style. We embarked on a high-end whole home renovation that preserved the original architectural details while mixing in contemporary and transitional furnishings; creating a home that felt both sophisticated and comfortable for daily life with young kids. This luxury Atherton home features a mix of custom furniture, hand knotted rugs, luxe fabrics and contemporary artwork from local San Francisco galleries.

Architect: Ari Gessler

General Contractor: Dijeau Construction

Landscape Architect: Strata

View the Atherton Residence →

organic modern hillsborough California home designed by niche interiors

Modern Hillsborough Residence

Luxe organic interiors soften modern architecture

The architectural design of this modern Hillsborough, California home emphasizes a horizontal, open plan with large, spacious living areas. Our creative team curated the interior design to harmonize with the clean-lined architecture and restrained material palette, balancing precision and warmth to create a true example of luxury California modern interiors — introducing organic elements, luxe finishes, and contemporary artwork to the home. The formal living room exemplifies luxe organic modernism through its balance of natural materials, sculptural forms, and refined restraint. The exposed timber beams and vertical wood screens frame the space with warm, tactile richness, while maintaining a sightline from the living room to the dining room.

Architect: Mak Studios

General Contractor: FORMA

Landscape Architect: Surface Design

View this Modern Hillsborough Home →

testimonial from homeowner in hillsborough about their 5 star experience with niche interiors

Testimonial from the Homeowner

“The ladies of Niche were such great listeners, from hearing and understanding how we wanted to handle the process to the interior design style we wanted. For the former, they quickly understood that, although we had a very specific style in mind, we wanted to be bothered with the process as little as possible. Their interior designers provided just the right amount of support to make that happen.”

modern new construction home in hillsborough California with interiors by niche

Testimonial from the General Contractor

“Working with Niche Interiors has been an absolute pleasure. The team is exceptionally talented, organized and equal parts creative. They are easy to get along with and any Bay Area client considering Niche should be thrilled!” – Victor Mezhvinsky, FORMA Construction

Press & Recognition

Niche Interiors’ work has been featured in Architectural Digest (2026), House Beautiful (2025), Modern Luxury Silicon Valley (2018), and Gentry (2020) among other regional and national publications. See our full editorial coverage →

What to Expect: Working with a Full-Service Interior Designer in Atherton, Woodside & Hillsborough

We manage every phase of a project — architectural coordination, custom fabrication, procurement, installation — through one point of contact, so our clients stay informed without staying involved in the day-to-day. That’s what large-scale estate work in Atherton, Woodside, and Hillsborough requires, and it’s what our clients come back to us for.

Why Homeowners Choose Niche Interiors for Atherton Projects

20 years of experience designing luxury Bay Area homes
Multiple completed Atherton residences over 10,000 square feet
Contemporary and Transitional design expertise
Deep relationships with Peninsula architects and builders
Turn-key project management

FAQ

Do you work on new construction and major renovations throughout the Peninsula?

Yes. We’ve completed both — a full renovation of a 1920’s Atherton home, a reimagined 1925 Woodside estate, and a contemporary ground up project in Hillsborough. We’re comfortable engaging early in design development with the architect or stepping into a project already underway.

What does it cost to work with an interior designer in Atherton?

Budgets vary based on scope, but a typical project budget starts at $1 Million. You can expect to spend $250 – 400/square foot on high-end furnishings.

What is a typical timeline for a ground-up new build on the Peninsula?

Depending on size and complexity, a custom home on the Peninsula could take anywhere from 18 months – 4 years to build.

What architectural styles do you work with in these towns?

Everything from traditional Tudor-influenced and Mediterranean Revival estates from the 1920’s to clean-lined contemporary new construction. We don’t impose one aesthetic — we respond to the architecture, the landscape, and how our clients want to live. Niche Interiors brings a high level of sophistication to each project, ensuring that each home feel layered, personal and comfortable.

Do you also serve other Peninsula towns such Menlo Park, Portola Valley and Palo Alto?

Yes! Our interior design team has completed projects throughout the Peninsula, including Menlo Park, Palo Alto, Los Altos Hills and Portola Valley.

the interior design team at niche interiors in front of their San Francisco studio

Our interior design team welcomes the opportunity to discuss your Peninsula project, whether it’s in the early planning stages of a ground up new construction, a major renovation or a furnishing project. Reach out to tell us about your home and goals.

Reach Out