Product Highlight: Flos AIM Light

Flos is a luxury Italian Lighting company specializing in unique and iconic lighting. Since 1971 Flos has collaborated with renowned designers to create the most distinctive lighting designs, including collaborations with Philippe Starck, Patricia Urquiola, and Antonio Citterio.

The new AIM design is a uniquely minimalist suspended light designed by brothers Ronan and Erwan Bouroullec. In their own words, AIM is a “new type of lamp that is naturally positioned in space – like a plant – with long cables providing maximum freedom to adjust the direction and height of the light source.” Similar to hanging vines, the long, free wires allow for “infinite adjustability” while providing a sense of the natural, as the wires seem to “develop and grow like branches or climbing plants”.

We love that AIM uses warm LED, making it a very low energy consumption lamp. Eco-friendly and adjustable? This one gets the Niche stamp of approval!